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Stanford 20/20 Announces New Partnership with IMG
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Stanford 20/20 Announces New Partnership with IMG

Coolidge, Antigua – 29 October 2007 –

Sir Allen Stanford, originator of the Stanford 20/20 Tournament and Chairman and CEO of Stanford Financial Group, today announced that the next Stanford 20/20 Tournament will be distributed globally through a strategic agreement with world-renowned sports and media leader International Management Group (IMG).

Stanford 20/20's agreement with the global sports marketing giant will facilitate international distribution of the Stanford 20/20 TV broadcast being produced by Century TV.

Stanford Financial Group works with IMG on other signature sports events the company sponsors including the Memphis PGA TOUR stop, the Stanford St. Jude Championship, and the Sony Ericsson Grand Slam tennis tournament. In addition, Stanford Financial Group works with IMG to manage its PGA TOUR player ambassador agreements with Vijay Singh and Camilo Villegas.

"This expanded partnership with IMG, the leader in sports marketing and broadcast distribution, will ensure that not only will the people of the Caribbean enjoy the unique and exciting Stanford 20/20 Tournament, but a wider global audience will be able to see it as well. This is great for Antigua and indeed the entire region as we are highlighted as a place where first-class events can be hosted, and hosted well," said Sir Allen Stanford.

The international distribution of the Stanford 20/20 2008 Tournament to be undertaken by IMG will include major markets including North America, Europe and Asia.

"We are delighted to work with Stanford on cricket, expanding the solid relationship we've had in place for golf and tennis. This will allow us to provide the exposure and support that will ensure this exciting Caribbean tournament, with all its flavour and fun, will reach cricket fans across the globe. This will also introduce the sport to so many more who will quickly become engrossed in this fresh new version of cricket," explained Peter Smith, Senior Vice President, IMG Media, Director, International Sales.

IMG is the world's premier and most diversified sports, entertainment and media company and, as such, is an ideal partner for the Stanford 20/20 Tournament.

"We are pleased to see that the regional Stanford 20/20 Tournament, which is part of the annual cricket calendar of the West Indies Cricket Board, will reach an audience beyond the Caribbean and provide our players with greater exposure globally," said WICB President Dr. Julian Hunte. "This, hopefully, will motivate them to achieve higher levels of professionalism which, in turn, will give us the "bench strength" or depth that we need to regain and retain our place at the pinnacle of world cricket."

The television coverage of the inaugural Stanford 20/20 Tournament in 2006 was produced by Century TV. Century has a strong pedigree in sports production, in particular cricket and has recently provided the TV production for the Cricket World Cup in the West Indies. Century is also the producer of the Stanford 20/20 Cricket Show currently being aired around the region.

"We are extremely pleased to know that the excellent television package we put together will be available to a much wider global audience in 2008. We welcome IMG and their expertise as part of this growing team that is working together to revitalise cricket in the West Indies," said Century TV director, Rohan Browning.

24-11-2007 03:54 PM
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